Sotheby's International Realty

For sellers

Sell on the world's
most powerful stage.

Your home deserves more than a sign on the lawn. It deserves the Sotheby's International Realty platform — and a realtor who knows exactly what makes Calgary buyers say yes.

Get a free home valuation See the process

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The process

Four steps, zero guesswork. Every decision is deliberate — designed to maximize your outcome and protect your interests from first conversation to closing day.

A campaign built
to command your price.

Sotheby's International Realty Canada

Strategy & Pricing

A data-driven valuation built on real Calgary comparables — priced to attract serious buyers, not to sit.

Prepare & Stage

A staging consult and a focused punch list. My builder's eye knows exactly which improvements command a price.

Market Globally

Sotheby's worldwide network, premium photography, and targeted digital campaigns reaching buyers across 80+ countries.

Negotiate & Close

Multiple-offer strategy, disciplined negotiation, and a clean, well-managed path to possession.

Sotheby's advantage

A platform no other firm
can match.

Founded on a 280-year auction-house legacy, Sotheby's International Realty markets homes the way the art world markets masterpieces — with global reach, cultural cachet, and a buyer network that operates across 80+ countries.

"The Sotheby's name opens doors — literally and figuratively — that no local brokerage ever could."

80+

Countries in
the network

1,100+

Offices
worldwide

1B+

People reached
annually

Luxury real estate
brand globally

Unrivalled global reach

Qualified buyers across 80+ countries — critical for Calgary's growing international buyer market. Your listing reaches people your current agent can't.

Luxury brand positioning

The Sotheby's name signals quality before a buyer even walks through the door — elevating perception and justifying premium pricing before a word is spoken.

Multilingual marketing

Shanna reaches Mandarin and Cantonese speaking buyers directly — a significant competitive advantage in SW and NW Calgary where international buyers are active.

Why choose me

Every service below is included — no upsells, no add-ons, no hidden costs. Your home deserves the full campaign.

Full-service marketing,
nothing held back.

Staging Consultation

Room-by-room guidance to present your home at its absolute best — maximizing perceived value at every showing.

Professional Photography & Film

Architectural stills and cinematic video that make buyers stop scrolling and lean in.

Global Listing Syndication

Distribution across the Sotheby's platform, premier portals, and international networks reaching buyers in 80+ countries.

Genuinely local targeting

Paid social and search aimed at qualified Calgary buyers — not just boosted posts, but precision-targeted campaigns.

Targeted Digital Campaigns

Magazine-grade collateral worthy of the home it represents — presented to exactly the right audience at the right moment.

Performance Reporting

Clear, honest updates on traffic, interest, and momentum — so you always know exactly where things stand.

Cost of selling

Know exactly what
you'll walk away with.

Most sellers are surprised by the true cost of selling. Transparency is important — here's a tool to help you understand exactly what to expect before you list.

Sale price $800,000

Outstanding mortgage $450,000

Commission rate

Staging & repairs

Estimated net proceeds

$313,200

After mortgage and all selling costs

Estimates only. Commission rates vary. Legal fees based on typical Calgary range. Mortgage penalty not included. Consult Shanna and your lawyer for exact figures before listing.

Market timing

When should you
sell in Calgary?

Calgary's market has clear seasonal patterns. Click any month to see how it historically performs — so you can time your listing for maximum results.

June

Sales volume

2,568

Homes sold

SNLR

58%

Sales-to-listings ratio

Condition

Balanced+

Market conditions

For sellers

Strong

Overall rating

Data compiled from CREB® monthly statistics, June 2025 – May 2026. Past seasonal patterns do not guarantee future results.

Ready to list?

Start with a free, no-obligation home valuation. Shanna responds to every inquiry personally — in English, Mandarin, or Cantonese.

Get a free home valuation Call 587-585-8333

Sell on the world'smost powerful stage.

A campaign builtto command your price.

A platform no other firmcan match.

Full-service marketing,nothing held back.

Know exactly whatyou'll walk away with.

When should yousell in Calgary?